Alexa evolves: more human with AI.

Alexa's Next Evolution

Amazon unveils generative AI update for Alexa, making it more human-like and conversational.

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Natural Conversations

Alexa can now engage in back-and-forth exchanges, offer opinions, and adjust tone based on topics without needing a wake word.

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Enhanced Functionality

Updates include faster responses, learning user preferences, and even offering empathy or joy based on context, like favorite sports teams' wins or losses.

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Partnering for Progress

Amazon collaborates with companies like BMW to integrate conversational in-car voice assistants, marking a major step in bringing generative AI to everyday tasks.

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